4ps has been around in marketing for many decades, it is a fundamental framework that helps businesses to access and satisfy their target customer and enhance the brand trust....
Developing a viable research project proposal is an iterative process, usually requiring many attempts, even for experienced researchers. In Assignment 1 you identified a “real” research problem, worth spending time and effort to solve....
In Weeks 4 and 5 on Moodle you will find assignments on IPOs and Takeovers respectively. These should be completed and submitted individually together with your STATA and Excel codes....
The study is more specifically focused into examining the extent in which Fortaleza de Jesus de Mombaça helped the Wallis of Mombasa from the exit of Nassir bin Abdulla al Mazrui to the death of Muhammad bin Uthman al Mazrui in asserting their political control in the coastal island of Mombasa...